IAA Sales Decision Center™

It’s simple. When selling a vehicle through auction, you want to receive the most competitive return possible in relation to the value of that vehicle. 

Understanding the true value of a vehicle, securing the highest bid and optimizing the selling price all can be affected by buyer base, selling channel, inventory mix and several other factors. IAA Sales Decision Center™ analyzes data gathered from thousands of stocks, millions of bidders and over 40 years of auctions to help you maximize vehicle returns. In fact, several national providers are using Sales Decision Center to determine proper vehicle value, be better informed in negotiations and identify the appropriate auction platform with data-driven decision making.  

Sellers can access Sales Decision Center data through CSAToday® and IAA AuctionNow® to become fully informed when comparing a winning bid to what the car is worth relative to its condition. IAA Vehicle Score™ uses AI and computer vision upon vehicle check-in and assigns a “condition” score from 0-50. IAA Vehicle Value™ takes that score along with historical vehicle sales and data, damage type, market activity and additional variables to produce a predicted value range. 

IAA’s Sales Decision Center provides previously unavailable sale-decision-relevant information to sellers. Sellers can use the data provided to make better-informed decisions regarding below-reserve sales, negotiations, or whether to rerun a vehicle or not. IAA Vehicle Value™ IAA Vehicle Score™ Total Rerun Count Number of Bidders/Bids Number of Proxy Bidders IAA Timed Auctions™ High Bid/# of Bidders Watchlist Adds

Sellers then can analyze the number of bids and bidders during the vehicle’s auction and the highest bid to determine if that bid produced a desired return based upon the vehicle’s value. They can make a fully informed, data-driven decision to either negotiate for a higher return or rerun the vehicle. One of the larger providers that benefitted from Sales Decision Center maintained a notable increase in gross returns. In fact, the provider achieved a gross return percentage more than 2% above its peers in the industry for Q3 2023. The provider experienced this benefit with IAA managing data analysis, negotiations and rerun strategies on its behalf, leveraging Sales Decision Center. 

While IAA leverages Sales Decision Center to manage sales for providers, sellers can manage their own sales through the tool. With Sales Decision Center, they’ll have full access to robust data that can help increase returns, and they can use it through every vehicle sale process.  

Fill out the form below and an IAA representative will be in touch to help you get started with IAA Sales Decision Center.